Causal Drivers

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Identify the key causal factors that are driving category, manufacturer or brand sales performance in a specific market. Understand how each key metric affects your sales performance.

Delve deeper into the detail by selecting a relevant metric in the tree. The click through will take you to the causal drivers chart to understand your metric performance compared to key competitors and the category. Identify potential opportunities to drive further sales growth.

Take your analysis a step further; at a click of a button you can also compare your key causal metrics & sales across markets.

Want to know more about Discovery? Contact us to arrange a demonstration of the tool.